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Week 10 Reading

This week the book talks about the seven steps to the perfect measurement program. Measurement is important because you need to grow as a business, and to grow as a business you need to figure out what you're doing wrong and figure out what you're doing right. There is one step I see to be the most important when going through this process.


The first step is to define goals and objectives. You must create goals because in any part of life, you need to be working toward an objective. This is because if you are working to get to an objective or a certain level, you are more likely to succeed. You will be more driven and care even more.
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